When it comes to malvertising, the more things change the more they stay the same. In 2020, The Media Trust detected an unprecedented rise in fraud, malware, and disinformation on the web. Digital advertising is responsible for the propagation of these consumer-directed threats and evolving tactics blur the lines between bad ads, scams, and overt malware.
Download a copy of “The Changing Face of Malvertising” to learn more about:
Resurgence in clickbait creative, 27X growth
Rise in inflammatory creative, almost doubled
Targeting of “at-home” environments, 20X growth during pandemic