Digital Risks, discovered.

Restaurant Industry Index

Metrics derived from continuous monitoring of restaurant digital environments. This information is updated every 30 days.

CompanyVendorsDomainsNew Domains (%)Third-party Code (%)High-risk (%)Total CookiesCookies over 12 Months (%)Longest Cookie LifespanAggregate Load Time(Sec)Average JavaScript Download Size(MBs)
Benchmark639210%89%0%19734%50 years1.780.90
Rest. 19114054%94%1%23541%19 years1.670.56
Rest. 2611115%88%0%29124%12 years1.871.09
Rest. 329502%92%0%3219%2 years1.200.54
Rest. 426400%88%0%4335%10 years1.130.62
Rest. 551845%88%0%11342%10 years2.601.03
Rest. 61041497%93%1%39232%19 years2.632.28
Rest. 738552%87%0%10043%10 years2.460.87
Rest. 810012610%93%1%29938%50 years1.960.48
Rest. 910413210%93%1%41828%19 years1.111.01
Rest. 1022360%78%0%4434%10 years1.210.49

Key Learnings:

Online ordering and loyalty-rewarding mobile apps have driven the industry’s growth by providing more convenience to consumers. A $30 billion industry, mobile orders rely on user data. Not only is this data used to target consumers with offers but it also attracts bad actors. On average, the Restaurant sector experienced:

  • 89% of executing domains are third-party code
  • 2X increase in month-over-month domain variability compared to July
  • 0% domains present a warning, a steady decline since September 2019
  • 34% of cookies have a lifespan greater than 12 months
  • 50 years remains the longest lifespan for a cookie in this industry, declining over the past year
  • 38% increase in average JavaScript download size since January

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