Digital Risks, discovered.

Restaurant Industry Index

Metrics derived from continuous monitoring of restaurant digital environments. This information is updated every 30 days.

CompanyVendorsDomainsNew Domains (%)Third-party Code (%)High-risk (%)Total CookiesCookies over 12 Months (%)Longest Cookie LifespanAggregate Load Time(Sec)Average JavaScript Download Size(MBs)
Benchmark619114%90%2%19137%50 years1.880.85
Rest. 131552%95%4%9440%10 years1.890.56
Rest. 27612610%92%2%36222%11 years1.991.07
Rest. 331514%94%2%3531%2 years1.290.53
Rest. 426403%88%3%3834%10 years1.240.62
Rest. 5558911%88%2%12243%10 years2.620.92
Rest. 611816911%95%2%40333%18 years2.382.35
Rest. 7405632%88%0%10144%10 years2.620.86
Rest. 89512841%93%1%27244%50 years1.420.33
Rest. 91061407%93%1%41930%18 years0.970.88
Rest. 10295114%73%0%5944%10 years2.370.35

Key Learnings:

Online ordering and loyalty-rewarding mobile apps have driven the industry’s growth by providing more convenience to consumers. A $30 billion industry, mobile orders rely on user data. Not only is this data used to target consumers with offers but it also attracts bad actors. On average, the Restaurant sector experienced:

  • 90% of executing domains are third-party code
  • 14% domains were new to the environment, almost double than previous months
  • 191 cookies dropped on user devices, returning to more typical levels
  • 90% of cookies are from third parties
  • 1.88 seconds average aggregate page load, 40% improvement over March
  • 50 years is the longest lifespan for a cookie in this index

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