Saving Consumers From Data Leeches
Product Marketing Lead Gavin Dunaway dives deep into a lead-gen scam that has flooded the ad ecosystem with low-quality creative. Scam and deceptive advertising has always seemed like an ugly, unremovable wart on ad-supported media. In the past, shady, low-quality advertising was relegated to the classified ads in the back of magazines or newspapers, or […]
Cringe No More: How Editorial Improves Ad Experience
Product Marketing Lead Gavin Dunaway argues that editorial doesn’t need to be resigned to bad ad experiences—they can help build acceptable creative policies Back in the day, it was “One simple trick to…” and “Get rid of belly fat!” gifs. Now it’s Richard Branson and Elon Musk hawking cryptocurrency schemes or sad Keanu Reeves delivering […]