Who’s Stalking Mobile App Users?: Finding and controlling the third-party code (3PC) app publishers don’t know about
This was an original report by The Media Trust.
Whose eyes are watching mobile app users? Today’s device-toting consumers spend 90% of their time online on mobile apps. Yet they have little to no notion they’re under the watchful eyes of a broad range of companies—many they’ve never even heard of—that form these apps’ digital supply chain. Unfortunately, the app publishers are too often only slightly more aware of the companies that stalk their users.
Malware Blocking: The New Fraud on The Block
Niles Rowland, Vice President of Product Management at The Media Trust, uncovers the marketing hype around blockers and how to avoid being duped by it.