Case Study: Adobe Ad Cloud’s Mission to Protect Consumers
Malware scanning and creative categorization empower Adobe Advertising Cloud’s goal to deliver only safe ad experiences to consumers One of the largest demand-side platforms (DSPs) in the digital advertising space, Adobe Advertising Cloud strives not only to provide superior service for its advertiser clients, but also be a resource publishers and consumers can trust for […]
AI Identifies Sensitive Video Creative—Before It Hits Screens
As the programmatic CTV market heats up, video content providers are counting on DSPs and SSPs to flag video creative in objectionable and highly regulated categories Digital advertisers are chomping at the bit to meet video viewers on connected TV—eMarketer predicts programmatic ad spend on CTV in the US alone will hit $6.73 billion in 2021 […]