Linking Ad Quality to Engagement—and Revenue
Read MoreGavin Dunaway shares a study in which removing sub-par vendors drives a 3.8% increase in session depth and a 34% improvement in eCPMs A scandalous report …
3 Treacherous Traps
Read MoreDon’t get lured in by these deceptions! Learn three major techniques malvertisers use to hide their misdeeds.
Digital Trends – January 2021
Read MoreJanuary jump in inflammatory creative highlights need for acceptable creative policies.
Webinar Replay: 8 Key Malvertising Trends for 2021
Read MoreConcise but insightful webinar took deep dive into scammer's gameplan for 2021, including malicious clickbait, cloaking, and fingerprinting. 2020 was a ba…
LuckyBoy-3PC No Longer Cloaked in Shadow
Read MorePropagating through 10 DSPs, this malvertising attack to targets mobile users—including Xbox—to fingerprint devices for future attacks
When IVT Is Quite Valid
Read MoreGeneral Invalid Traffic that makes the Internet better all too often gets conflated with the fraudulent stuff
CCPA Raises the Stakes for Payment Page Security
Read MoreThe Hanna Andersson-Salesforce CCPA settlement highlights the growing fallout for payment-page data breaches
Digital Trends – December 2020
Read MorePublishers’ embrace of subscription and commerce revenue leaves them vulnerable to disparate malvertising strategies
Bottoms Up… on Your Homepage?
Read MoreIn his new monthly column, Product Marketing Lead Gavin Dunaway (known as the Ad Tech Stache by people besides his mother) argues that bare-butt pajama ad seen…
Beware the Blocker-Busting Malvertising Campaign
Read MoreDormant malicious campaigns resurface but are blocked by Media Filter. In-the-wild scanning reveals these campaigns got past other blockers.
Digital Trends – November 2020
Read MoreBitcoin valuation drives increase in cryptocurrency-related malvertising schemes
Crazy Things Alter Regulatory Compliance
Read MoreThe final piece in the RH-ISAC and The Media Trust series dives into how difficult it is for retailers to keep their digital properties in compliance with vari…
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