TMT Talks: Liftoff Mobile on In-App Ad Quality

Jackie Cooper, Director of Revenue Platforms for Liftoff Mobile, was happy to school TMT Marketing Director Gavin Dunaway on the latest trends in mobile app advertising, as well as why being a high-quality marketplace is more important than ever in this space. Learn about: How the mobile app space is attracting more brand dollars Why […]
The Hidden Hazards of Mobile Apps

Consumers are spending more time in mobile apps—and threat actors are finding it a great hunting ground In an era where consumers are spending an average of five hours a day on their phones, predominantly within apps, the mobile landscape presents a lucrative opportunity for advertisers, projected to attract over $400 billion in ad spend […]