Retail
Digital Risks, discovered.
Retail Industry Index
Metrics derived from continuous monitoring of retail digital environments. This information is updated every 30 days.
| Company | Domains | New Domains (%) | Third-party Code (%) | High-risk domains(%) | Malware event | Total Cookies | Cookies over 12 Months (%) | Longest Cookie Lifespan | Average JavaScript Download Size(MBs) |
|---|---|---|---|---|---|---|---|---|---|
| Benchmark | 123 | 12% | 90% | 1% | No | 216 | 37% | 50 years | 1.37 |
| Retail 1 | 149 | 11% | 94% | 1% | No | 189 | 35% | 10 years | 2.06 |
| Retail 2 | 110 | 15% | 92% | 1% | No | 287 | 25% | 5 years | 0.89 |
| Retail 3 | 87 | 7% | 92% | 1% | No | 97 | 33% | 10 years | 1.87 |
| Retail 4 | 98 | 9% | 90% | 0% | No | 152 | 39% | 50 years | 2.10 |
| Retail 5 | 126 | 2% | 91% | 2% | No | 216 | 29% | 19 years | 1.17 |
| Retail 6 | 56 | 7% | 84% | 0% | No | 57 | 35% | 5 years | 1.02 |
| Retail 7 | 147 | 5% | 95% | 1% | No | 264 | 42% | 20 years | 1.61 |
| Retail 8 | 117 | 2% | 91% | 1% | No | 198 | 48% | 20 years | 1.68 |
| Retail 9 | 92 | 7% | 92% | 1% | No | 145 | 32% | 20 years | 0.59 |
| Retail 10 | 148 | 12% | 96% | 0% | No | 326 | 41% | 50 years | 1.97 |
| Retail 11 | 51 | 12% | 86% | 0% | No | 81 | 47% | 5 years | 0.94 |
| Retail 12 | 53 | 51% | 81% | 0% | No | 62 | 45% | 19 years | 1.07 |
| Retail 13 | 85 | 9% | 85% | 1% | No | 120 | 35% | 18 years | 0.49 |
| Retail 14 | 106 | 20% | 87% | 2% | No | 147 | 29% | 18 years | 0.33 |
| Retail 15 | 88 | 0% | 88% | 1% | No | 153 | 42% | 19 years | 1.19 |
| Retail 16 | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A | N/A |
| Retail 17 | 486 | 5% | 96% | 0% | Yes | 1,156 | 37% | 7,985 years | 1.71 |
| Retail 18 | 110 | 10% | 91% | 2% | No | 115 | 36% | 5 years | 3.51 |
| Retail 19 | 98 | 32% | 91% | 2% | No | 129 | 32% | 10 years | 0.40 |
Key Learnings:
Online shopping has quickly become a strategic revenue channel for most retailers, representing 22% of all retail purchases by 2023. As evidenced by continued breaches and Magecart compromises, safeguarding the shopping and purchase journey is critical. On average, the retail sector experienced:
- 91% of executing domains, on average, are third-party code
- 30% decrease in domain month-over-month variability compared to November
- Controlled cookie use continues since October
- 1% of domains trigger a warning for additional analysis
- Holiday Prep: Pages are getting heavier and taking longer to load
- 36% of sites use cookies to track users for 20+ years
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# of Third-Party
Domains
# of Active
Third-Party Cookies
# number of
calls
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