Digital Risks, discovered.

Retail Industry Index

Metrics derived from continuous monitoring of retail digital environments. This information is updated every 30 days.

CompanyDomainsNew Domains (%)Third-party Code (%)High-risk domains(%)Malware eventTotal CookiesCookies over 12 Months (%)Longest Cookie LifespanAverage JavaScript Download Size(MBs)
Benchmark1219%91%1%No21636%7,985 years1.38
Retail 114911%94%1%No18736%10 years1.94
Retail 2962%90%1%No25323%5 years0.90
Retail 310819%93%1%No12827%10 years1.77
Retail 4956%89%0%No15338%50 years2.00
Retail 51294%91%2%No21930%19 years1.22
Retail 6530%83%0%No5636%5 years1.05
Retail 715411%95%1%No27041%20 years1.64
Retail 81182%92%1%No20044%20 years1.64
Retail 9891%94%1%No13533%20 years0.58
Retail 1014322%95%0%No28441%50 years1.87
Retail 11506%82%0%No7851%5 years0.94
Retail 12280%93%0%No2938%19 years1.09
Retail 138211%85%2%No12536%19 years0.50
Retail 14885%88%1%No14031%2 years1.03
Retail 15934%88%1%No15741%19 years1.22
Retail 161451%92%1%No24231%68 years1.23
Retail 1748818%96%1%No1,16638%7,985 years1.66
Retail 181089%90%2%No13535%5 years3.56
Retail 199031%93%2%No15236%10 years0.45

Key Learnings:

Online shopping has quickly become a strategic revenue channel for most retailers, representing 22% of all retail purchases by 2023. As evidenced by continued breaches and Magecart compromises, safeguarding the shopping and purchase journey is critical. On average, the retail sector experienced:

  • 91% of executing domains, on average, are third-party code
  • 30% decrease in domain month-over-month variability compared to November
  • Controlled cookie use continues since October
  • 1% of domains trigger a warning for additional analysis
  • Holiday Prep: Pages are getting heavier and taking longer to load
  • 36% of sites use cookies to track users for 20+ years

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