MudOrange Soils Brand Websites With Pop-Ups
Gaining reach via ad platforms, this fast-spreading malware compromises brand websites to lure consumers into downloading backdoors. As demonstrated by the dramatic rise of MimicManager-3PC in late 2022, threat actors are finding compromised brand websites an economical way to spread malware to the masses. However, a new threat ups the ante by delivering malicious creatives […]
‘We’re Asking the Wrong Question’: Fresh Takes on Data Privacy and Retail Media at Industry Preview 2023
AdExchanger’s yearly kickoff conference features excellent conversations on retail media from the buyer’s perspective on how data privacy and consumer safety are interlinked. Product Marketing Lead Gavin Dunaway shares what stood out. In the wake of massive industry layoffs and IAB CEO David Cohen’s fiery speech lambasting Apple alongside “privacy extremists,” there was plenty of […]