IAB ALM 2025 Wrap: Inventory Quality FTW
Is it too late to post my #IABALM takes? I’m sorry I’m such a slowpoke, but every time I started to write, I’d read commentary from the likes of Jay Friedman, Yakira Young, and Jayson Dubin that would make me reconsider my initial thoughts. And then I hit up the Amazon Web Services Publishing Symposium […]
Visions of Fewer Ads: Takeaways From IAB ALM 2022
Reporting in from IAB ALM 2022, Product Marketing Lead Gavin Dunaway finds the top trends are ad reduction, the measurement morass, and retail media networks. As the wrath of Omicron appeared to move on from NYC, the IAB’s 2022 Annual Leadership Meeting felt like an AdTech family reunion. We’re an industry that thrives when we […]